The power of API ad serving in your hands
The Kevel Ad Server is the cornerstone of the Retail Media Cloud™, giving you total control over your ad forecasting, management, decisioning, and reporting, for an ad performance experience like never before.
Decision API
Ad serving on your site, app, and other digital properties
Forecasting API
Accurately predicting flight performance and yield maximization
Management API
Campaign, flight, and ad creation and optimization
Reporting API
Showcasing your performance
ContentDB API
Contextual targeting storage
UserDB API
User-level targeting storage
Ad serving that creates a stand-out retail media network that both advertisers and shoppers will love
Launch unique, high-performing ads that integrate seamlessly with your organic content, driving positive advertiser growth and end-user experience.
Predict your ad revenue before your campaigns go live
Kevel Forecast within the Ad Server shows you exactly how your ads will perform against existing and future campaigns. Maximize your inventory potential and sell ads with confidence.
Power ads with custom machine learning or ready-made targeting
Serve ads with your own machine learning segments created by your in house data science team, or use our out-of-the-box targeting like geo, category, and keyword.
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Keep your data safely in your hands
Our APIs work off of your first-party data, never learn from it or store it.
Launch limitless ad format options
Create out-of-the-box ad units that delight customers and drive incrementality for advertisers.
Control 100% of your auctions
Manage your own first or second-price auctions, and optimize them with autobidding functionality to maximize your revenue potential.
Why retailers choose server-side ad serving
Never ad blocked
50 ms latency
Privacy Compliant
No risk of malware
Success stories
See how companies harness the power of ad serving APIs.
"With Kevel, we built a custom ad platform that drove 30% more revenue for our marketplace”
— Director of Ad Engineering, Edmunds
+30%
Revenue Growth
9x
Faster launch than from scratch
“We may be a small marketplace, but with Kevel we quickly built a new revenue stream. It was profitable within one month of launching.”
— Senior Software Engineer
18x
ROI
<50ms
Average response times
"With Kevel we built the exact ad server we wanted. No other solution could provide this flexibility."
— VP of Product, Ticketmaster
10x
Faster MVP launch
$1MM+
In engineering cost savings
“Kevel's APIs helped us build the fastest, most innovative ad product in our industry.”
Director of Ad Engineering, Edmunds
Strategic guides for marketplace business leaders
Ready to get started?
Talk to an ad platform expert about how to scale your retail media network.